Meet The Sales Representatives

Valpak Of Virginia

Joe Stanley

I started with Valpak in August of 2016. I served as Sales Manager for almost 7 years while transitioning to a full-time marketing consultant over the last year. I finished the 2023 sales year as a Premier President’s award revenue achievement club winner with an average of $80K in monthly revenue for the year. I surpassed the $100K monthly mark for 3 consecutive months and made the $1MM club for annual revenue in 2023. Prior to Valpak, I spent 20 years in the Yellow Page industry from a telephone sales rep to franchise director. My life has been helping small businesses market themselves and generating leads to bring ROI and success

Peggy Perry

I’m a sales professional with over 20 years of successful sales experience with the Northern Virginia Valpak team. My work style is to share the best of Valpak’s extensive resources to communicate the value of Valpak to prospective clients. I’m skilled in developing the right plan to meet the unique needs of each client. This level of professionalism has earned me numerous awards including multiple years in Valpak’s national Chairmans Circle, Millionaire’s Club, Highest Sales Review, plus NVA Salesperson of the Year and more. I try to bring a true spirit of excellence to my work. I credit my success to my genuine interest in helping clients grow their business, as Valpak says – Neighborhood to Neighborhood, and to Valpak’s exceptionally supportive and highly skilled team. Prior work experience as a market analyst, advanced studies in marketing, advertising, business law and business development help a bit, too. When off work, I enjoy family time, reading, gardening, long neighborhood walks and just plain relaxing.

Sally Frease

I originally began my career in 2003 and worked for 16 years. I achieved Dean’s list. I took a hiatus for a couple of years and returned June 2023. I love the Valpak product because of the brand recognition and the results I have experienced with my clients over the years. It truly gives a return on the investment if you have the right advertising campaign in place.

Alison York

I started working at Valpak in September of 2023 and love the position and my wonderful managers as well as colleagues. My background includes 3 years in ad sales at Arlington Magazine as well as 6 years working in Denmark. I love the thrill of landing an appointment with prospective clients.

Deanna Colmenero

I have worked in advertising, sales and marketing for 25 years. 13 of those in advertising. Most of my career has been in the apartment industry and I am looking forward to working with other types of businesses and building new relationships. In my free time, I enjoy spending time with my husband, watching Netflix and taking walks.

Bill Patroski

I am well versed in print & digital marketing and advertising with over 25 years of experience working with small to medium sized businesses in a variety of industries. I enjoy working with local business owners to understand their goals and objectives and to help them with customized solutions. I take great pride in being able to measure his success through customer retention. I enjoy a variety of outdoor activities including biking and camping. I am an avid college football and Pittsburgh Steelers fan. I reside in Alexandria with his wife Susan and a daughter and two sons.

Valpak Of Maryland

Leslie Grimes

I have a Bachelors -Undergraduate degree from WVU Business Marketing, and an MBA in business marketing from Loyola University in Baltimore. I will be 13 years in May 2024. I enjoy working for Valpak because we are the best in the industry that has an incredibly strong national brand, amazing training, reliable support systems, and our corporate team is always working to promote and improve our products and marketing options for our clients. I am Passionate about marketing and business strategy and truly enjoy working with every client to help them grow their business. Moto – Always -Do what is right for the customer even if it means walking away from business it will pay off in the long run! Words to Live By: YOUR SMILE IS YOUR LOGO, YOUR PERSONALITY IS YOUR BUSINESS CARD, HOW YOU LEAVE OTHERS FEELING AFTER HAVING AN EXPERIENCE WITH YOU BECOMES YOUR TRADEMARK.

Jill Criscuolo

Media Consultant for over 8 years of nationally recognized achievements at Valpak. With over 25 years of experience in the advertising and marketing arena throughout the Mid-Atlantic. My favorite part of the position is working with business owners to develop a close partnership that helps them grow their business. In my free time, I like spending time with family and traveling to Yoga retreats.